Branding for a wellness club and boutique homestay. Initiated by Sangita Devi Kathiwada, the founder of Melange, the club is set in a refurbished section of her art deco bungalow in Mumbai. The identity is repurposed in a similar way, where a design language has been newly constructed while retaining elements from the original emblem of the Royal Kathiwada family. Tone of voice and graphic standards were defined and print and digital collateral were designed to assist in communication and creating atmosphere within the space.