The Crossword Jaipur shop concept builds upon the retail identity we designed earlier. The new elements introduce both form and colour through central display modules inspired by the architecture and craft traditions found across Jaipur and the wider Rajasthan region.

An additional graphic detail has been incorporated into the false ceiling, referencing the wall artworks characteristic of the old city. 

The overall store design creates a warm and inviting atmosphere through the use of grey tile flooring, wood finishes, and light grey walls and ceiling.

All of the wall and floor fixtures are designed by Industrial Playground and produced by Exemplar Systems Private Limited.