W Hotel – ABIL Group  product design

Every W Hotel around the world has a distinct totem near the entrance with varying styles and material finishes to reflect the identity of the city. Our design captures the glitz and vibrant energy of Goa, one of India’s prime party destinations.
After multiple prototypes and experiments with various materials, we eventually manufactured it using high grade stainless steel. The surface consisted of multiple metal flaps that moved both inwards and outwards with the wind. This gives the totem its shimmering effect.
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© Ajay Shah Design Studio 2021